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NewsDay

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EazzyPay launches all-encompassing payment platform

EazzyPay launches all-encompassing payment platform

ZIMBABWE-BASED fintech firm, EazzyPay has launched an innovative digital payment platform designed to simplify and unify business and individual financial transactions.

EazzyPay offers a single, unified platform accessible via mobile app, WhatsApp bot, and web app, enabling users to purchase electricity tokens, airtime and data bundles across major networks.

The platform even allows one to book event tickets, make bill payment and access corporate services like virtual fiscalisation devices and bulk airtime solutions.

This comes at a time when the country relies heavily on digital payments.

In August, the central bank reported that the total digital payment systems transaction values amounted to ZiG205,49 billion (US$7,78 billion) that month from 71,42 million transactional volumes.

Comparatively, cash-based transactions were recorded at ZiG12,66 billion (US$479,88 million).

Launching the product in Harare yesterday, EazzyPay said the integrated approach promised faster, secure and convenient transaction experiences, empowering communities and businesses across Zimbabwe.

“EazzyPay, a pioneering Zimbabwean fintech company, has announced the launch of its innovative digital platform designed to simplify and unify the way individuals and businesses manage their transactions,” the fintech firm said.

“With the slogan Payments Made Easy, EazzyPay aims to enhance financial inclusion, reduce transactional inefficiencies and meet the growing demand for seamless digital services across Zimbabwe.”

During the second quarter, the central bank reported that the value of electronic transactions processed through the national payment systems (NPS) increased by 23,09% to ZiG655,6 billion (US$24,33 billion).

Similarly, NPS transaction volumes also increased to 200,9 million from 174,41 million.

However, according to EazzyPay, digital retail transactions during the second quarter were valued at US$5,93 billion, hence the need for an all-encompassing payment platform.

EazzyPay chief executive officer Revesai Nyahasha said the group sought to eliminate frustrations associated with multiple platforms, long queues, limited access hours, manual processes and lack of transaction transparency.

She added that the new platform was expected to improve financial accessibility, particularly for those in rural areas and underserved communities, thereby driving financial inclusion and economic participation.

“Our mission is to simplify payments and empower communities through accessible, secure and user-friendly digital financial solutions,” Nyahasha said.

“We believe our platform will be a catalyst for inclusive growth, replacing fragmentation with integration and convenience.”

In a follow-up interview, EazzyPay operations director Alex Kuzakwawo assured NewsDay of their commitment to ensuring top-tier security as they provide a digital payment environment.

“WhatsApp itself is end-to-end encrypted. So, when you do your transaction, nobody else has access to it except you, the user of that WhatsApp number,” she said.

“When it comes to making the payment itself, EcoCash has to validate the payment, the deduction from your wallet, using your PIN, which we do not have access to.

“So, as it stands, it means that EazzyPay is merely a third party.”

She said all the safety features alexisted within WhatsApp and EcoCash systems, as well as the validation that came from one entering their PIN.

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