Revisiting chains for entrepreneurial success

As now proven by various challenges faced, in doing business, there is need for continuous operational scanning so as to improve for better
By Dr Farai Chigora Sep. 24, 2023

Zim firms seek export opportunities in Zambia

ZimTrade, the nation’s trade development and promotion agency, facilitated Zimbabwean businesses’ attendance at the exhibition.
By Business Reporter Aug. 4, 2023

Business opinion: Scaling up entrepreneurial business

Scaling up a business has two main extremes that we should look at as economies and diseconomies of scale.
By Farai Chigora Jul. 23, 2023

Defensive branding for entrepreneurship

Such that the decision on which one to apply for now, depends on how your business idea/brand/market has been provoked. 
By Farai Chigora Jul. 9, 2023

Economics for entrepreneurial markets

In this edition we try to find a common ground that talks almost all types of businesses with an aim to come up with nodes for measuring real market growth and stability.
By Farai Chigora Jul. 2, 2023

Entrepreneurship through brand leadership

The same goes with brands of our entrepreneurial businesses which are supposed to lead in their promise(s). 
By Farai Chigora Jun. 25, 2023

Business opinion: Generational branding in entrepreneurship

My concern is on those brands that have made it in our various sectors of the national and global economy that became extinct earlier than they were supposed.
By Farai Chigora Jun. 11, 2023

Elements of brand personality

It helps businesses create a unique and recognisable identity that resonates with their target audience.
By Leslie Mupeti May. 26, 2023

Economics for entrepreneurial business re-engineering Part 1

Land as a resource should be well calculated and managed in relation to capacity needs of your production.
By Farai Chigora May. 14, 2023