It helps businesses create a unique and recognisable identity that resonates with their target audience.
Opinion
By Leslie Mupeti May. 26, 2023
A brand audit can help businesses stay relevant and keep up with changing customer preferences and market trends.
Opinion
By Leslie Mupeti Jun. 9, 2023
The customer experience, often abbreviated as CX, refers to a customer's overall perception of and interactions with your company or brand.