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Zima seeks to unite Zim’s diverse musical talents

Life & Style
As they shared their roadmap on Wednesday, the awards chief executive officer, Reason “Rizzla” Sibanda said the ceremony would be a beautifully disruptive hybrid of a virtual and physical event to be held under the theme Rhythm, Roots and Cultural Diversity.

BY WINSTONE ANTONIO

AFTER previously courting controversy, organisers of the annual Zimbabwe Music Awards (Zima) have said the 2022 edition set for February 19 seeks to recognise and award deserving musicians in a fair and transparent manner.

As they shared their roadmap on Wednesday, the awards chief executive officer, Reason “Rizzla” Sibanda said the ceremony would be a beautifully disruptive hybrid of a virtual and physical event to be held under the theme Rhythm, Roots and Cultural Diversity.

“The global pandemic COVID-19 is here to stay, so is our music. Zimbabwe Music Awards 2022 aptly brings together masters, creators, performers and supporters to another celebration that recognises, unites and awards Zimbabwean musical talent,” he said.

Sibanda said the forthcoming edition of the awards sought to unite Zimbabwe’s diverse musical talents, rhythm and culture under one strong voice and sound.

“The entries of the Zimbabwe Music Awards 2022 edition opens on November 1 and closes on December 31.

“The adjudication process then commences from January 1 to 16 in 2022 with the nominees to be announced on January 20,” he said.

“The public vote opens on January 21 until the awards day (February 19) with an afterparty set for February 20.”

While Zima has welcomed new sponsors, top cement manufacture PPC Zimbabwe has, however, remained the awards’ chief sponsor.

“We have cemented this partnership with PPC Zimbabwe over the years through our convergence on strong commitment and determination in our respective trades and value systems,” Sibanda said.

“It is reassuring that corporate giants continue to locate value around recognising, promoting, celebrating and awarding our musicians, their works and the music support systems.”

PPC Zimbabwe sales and marketing manager Nkosana Mapuma said local artistes should be supported.

“Let’s try by all means to support our local artistes, let’s all love Zimbabwean music.

“Zima is trying to create awareness and encourage artistes to be innovative,” he said.

For this year’s edition, three methods of submission of entries will be used namely walk in, online and form of consent.

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