In a case of misconstrued altruism a simple case of support to the late veteran comedian Lazarus “Gringo” Boora who was battling cancer, social media and a cynical local newspaper has sought to scandalize this simple act of love and kindness by deliberately hyping up a false narrative that Skylake Borehole Drilling company sought to gain marketing mileage by wearing branded t-shirts when they visited him in the hospital last year.
The actual fact of the matter is that the company was having a road show in Chitungwiza on that day in question, and upon hearing that the veteran actor was hospitalized in the area, they visited him with their small donation and as a gesture of love to the late rib-cracker they took pictures with him.
Skylake has since issued a public statement.
“This serves a clarification and nullification of a post by instagram: @paguhwadotcom with unsubstantiated cliams that the friends of Skylake-namely Bhutisi, Madamboss and Lorraine Guyo visited the late Lazurus “Gringo” Boora on his death bed recently in Skylake regalia. The same post has since been reposted by instagram: @HMetrozimpapers and several other peddlers of this post in a bid to smear our friends names and the brand as a whole” the statement reads
Skylake Borehore CEO, Tatenda Samukange has lashed out to false social media and local press narratives that his company sought marketing relevance through branded t-shirts when they visited the hospitalized actor.
“I’m so shocked and heartbroken that some local newspapers and individuals on social media are now propping up false stories for their selfish gains”
The picture that is making rounds on social media show persons from the local Arts industry posing with the late veteran actor on his hospital bed.
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“In actual fact, the picture circulating on social media was taken last year and included people from the local arts industry posing with their fellow colleague. These local artists are brand ambassadors of the company and on that day in question they were having a brand visibility roadshow before learning that their fellow colleague has been hospitalized in that same area”, he added
