The Southern Edition of NewsDay — launched towards the end of last year — has grown in leaps and bounds to be the leading daily newspaper in the Southern Region both in terms of circulation and the quality of editorial proposition.
When the edition was officially launched by former Speaker of the House of Assembly Cyril Ndebele — with the Alpha Media Holdings Chairman Trevor Ncube and AMH Editor-in-Chief Vincent Kahiya making passionate speeches as they presented this new baby to its rightful owners, stakeholders in the Southern Region — we did not anticipate the sort of growth that it has achieved in this very short space of time.
At the time, the newspaper had one sales representative, Sichelesile Bafana, and three reporters: myself, Fortune Moyo, who was actually the pioneer of NewsDay in the region when it was still an inset in other publications in the AMH stable, and another reporter who has since left.
In fact, on the day the Southern Edition was launched because of certain technicalities, the newspaper was virtually a replica of the national edition and the good stories from the region that we had written to hit the market with a bang were sadly missing.
We were naturally disappointed, but in the days to come the Southern Edition found its feet and the vision that Ncube and Kahiya had laid bare to the stakeholders attending the launch in Bulawayo started to crystallise resulting in what has become the newspaper of choice in the region.
The staff itself has grown tremendously with an interesting blend of youth and experience resulting in a balanced news offering for the “everyday person”.
What is interesting is that while humbled by the support that we have received from readers and advertisers from the Southern Region, we still believe there is room for improvement in our quest to fulfil the needs of the stakeholders and on our part we have not realised our full potential.
We remain firmly committed to ensuring that we provide “fair, balanced and credible news” and will not be deterred by external forces that try to stand in our way as we strive to be the watchdogs of society.
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As we celebrate the first anniversary of NewsDay, we promise to continue working tirelessly to provide readers with the news they can use in their daily lives in the Southern Region.
Congradulations! Amhlophe! Makorokoto!
